Because it is a different story? Well, because (SPOILER ALERT!) An excerpt from Steve Jobs: A Biography by Walter Isaacson shows that the work to "integrated television" and that he was concerned, had "finally cracked" it.
An integrated TV would be, from what we can tell, is basically an HDTV with built-in IOS-based Apple TV ($ 99 Digital Media Receiver). It would be perfectly in sync on all IOS devices with Apple icloud. It would also set a very important element of today's televisions: complex UI and UX terrible. Isaacson says that with the integrated TV from Apple that users should no longer have to deal with complicated controls and that the product would be "simple interface you can imagine" have violin.
From Washington Post:
Isaacson continued: “‘I’d like to create an integrated television set that is completely easy to use,’ he told me. ‘It would be seamlessly synced with all of your devices and with iCloud.’ No longer would users have to fiddle with complex remotes for DVD players and cable channels. ‘It will have the simplest user interface you could imagine. I finally cracked it.’”Moving On, was released a new report today, the analyst Gene Munster, a source "close to an Asian supplier" that Apple has been cited prototype of its integrated high-definition televisions are built for a launch in late 2012 cited claims.
From Apple Insider:
Analyst Gene Munster with Piper Jaffray revealed in a note to investors on Monday that a source close to an Asian component supplier claimed in September that Apple was building prototype models of its rumored high-definition television set.Apple has "reinvented" by the three consumer electronics devices: the iPod music player (2001), the smartphone with the iPhone (2007) and the tablet with the iPad (2010). If you look at all of Apple essentially did was to simplify the existing technologies and makes them stronger. TVs are now urgently needed to simplify and Apple is perhaps the only company able to successfully reinvent the TV.
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